Portfolio
Below are some of the clients I have worked with over my 12+ years experience in the SEO industry as both an employed SEO manager and freelance SEO consultant.
Berghaus
I collaborated with a outdoor clothing brand Berghaus to enhance their SEO strategy, driving substantial growth in online visibility and organic traffic.
To boost their off-page SEO, I cultivated high-quality backlinks through outreach to outdoor enthusiasts, influencers, and relevant websites.
I helped Berghaus by increasing their online sales and establishing them as a go-to destination for outdoor enthusiasts.
Electrical Safety First
I worked with Electrical Safety First for over 8 years iteratively increasing visits to their website consistently year after year.
Digital PR was a key part of delivering key messages around electrical safety to consumers. Campaigns had to be smart, engaging and sharable to help ensure campaigns reached as many people as possible.
TransPennine Express
I assisted TransPennine Express in enhancing their SEO strategy through a multi-faceted approach that began with comprehensive keyword research. This not only improved their search engine rankings but also ensured that users searching for specific routes, services, and travel information could easily find and navigate their website.
I spearheaded several innovative content campaigns designed to attract links and brand mentions. One particularly successful campaign involved creating interactive quizzes that engaged users while subtly promoting TransPennine Express services.
Accommodation for Students
I helped Accommodation for Students significantly improve their rankings across hundreds of keywords through a focused approach on technical SEO and content quality enhancement.
I systematically reduced thin and low-quality content across the site, replacing it with comprehensive, valuable information that better met user needs. This dual strategy not only improved the site’s overall health and crawlability but also ensured that search engines recognised the site as a high-quality resource, leading to better rankings and increased organic traffic.
Brother Europe
I have worked with Brother in an SEO consultancy capacity on and off for many years to help support their team manage the Brother websites across the whole of Europe.
This work involves creating strategies which help manage International SEO using techniques such as hreflang.
The projects have varied during my time working with the team, from assisting and training with tools and subscriptions to on site and technical SEO.
Bromleys Art Supplies
Lacuna 5 have worked with Bromleys Art Supplies for a number of years supporting on SEO and Content Marketing.
The most successful digital PR campaign came in 2021 when Bromleys Art Supplies were able to reveal the most Googled artist in every country in the world during 2020.
This campaign resulted in over 100 pieces of coverage, the story was covered in publications spanning the entire world. And in case you were wondering. Leonardo da Vinci was the most Googled artist in the world, winning in 82 countries.